Archive for May, 2008


The online gambling user experience fails to support ‘newbies’

According to a recent article I read, there are over 5,000 people employed in the UK online gambling sector today. Judging by my recent experiences, few of them have ‘user experience’ in their job title. What amazed me was how…

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Staff incentives can impact retail customer experience


We’ve all been there, in an electrical retail store buying a TV, DVD player, Hi Fi, or similar. Just when you’ve found the right product, in stock, at the right price, the pleasant sales person starts twitching and suddenly transforms…

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