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Download our Usability Report – Christmas Toys – Basket Process

With Christmas fast approaching, we wanted to focus our next usability report on buying toys as presents. We listed out 20 top retailers who sell toys online, from large high street stores to specialist online retailers. Then we reviewed each…

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12 tips for hosting usability testing sessions at your office

If you want an easy life, let your usability testing agency host the usability sessions at their labs. They’ll organise everything, so you just need to turn up when you want, munch on some biscuits, and drink too much coffee….

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Usability Report – Women’s Fashion Product Pages

We carried out a heuristic evaluation of leading women’s fashion retail websites, to rank them in terms of usability. We judged 30 product pages to see how they compared against our 66 point usability scoring system.

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Download our Usability Report – Women’s Fashion Product Pages

We carried out a heuristic evaluation of leading women’s fashion retail websites, to rank them in terms of usability. We judged 30 product pages to see how they compared against our 66 point usability scoring system. If you would like…

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9 questions to ask your usability testing supplier

Choosing a supplier you like and trust can take a lot of time and effort. Especially when a lot of potential suppliers all seem to say the same things. With the wealth of UX agencies in the digital industry, it…

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How Fat Face increased ecommerce sales by 39%

Fat Face have recently hit the headlines declaring a 39% increase in ecommerce sales, following the relaunch of their website. We were intrigued to find out what had changed to trigger such an increase in sales, so we carried out…

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5 beautifully designed ecommerce sites that entice shoppers to buy

The temptation for many ecommerce websites is to simply follow convention by creating a site using a familiar design approach. Whilst we certainly wouldn’t advocate throwing away a tried and trusted ecommerce formula, we wanted to share some examples of…

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5 ways to increase online donations – Free eBook

We have put together a free ebook to help non-profit organisations increase online donations. Having spent over 100 hours studying users performing usability tests on non-profit websites, we have a wealth of useful insights to share. This guide outlines small…

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Lunchtime Learning – Don’t listen to users, sample their experience

It’s that time again – grab your sandwich and take a look at this presentation by Tomer Sharon (@tsharon) from Google. Tomer shares a ‘strategic research technique to uncover user needs’, at LeanUX Researchapaloozafest  

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The Power of Perceived Usability – Why Good Graphic Design is Essential

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Attend any business development or marketing seminar and you’ll hear the term ‘perception is reality’. This refers to the general principle that what the customer perceives about your business, website, product, etc., is effectively what it is. No matter how…

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