Category Archive for "Website User Experience"

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Mobilegeddon – 4 UX Questions you must answer before rolling out a new mobile site

  If you work in digital I think it’s a safe bet that you will attend a meeting or have a conversation about ‘Mobilegeddon’ in the next couple of weeks. So while everyone is enthusiastically arguing their point of view,…

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Is this common UX fail ruining your online form conversions?

Nearly every insurance quote form requires users to enter their job title. If your form is one of these, chances are that it’s causing users an issue and ultimately turning their experience a little sour. We’ve observed hundreds of participants struggle with…

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The beginning of the end for the Hamburger icon?

In a very short space of time the Hamburger menu became a convention for mobile navigation. But it was a convention that didn’t have the support of many of the UX community and the signs suggest that it’s time may…

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How to improve your ecommerce basket – usability insights from top 20 retailers

Learn how to improve your basket with our comprehensive user experience review of the top 20 ecommerce sites this Christmas.

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Download our Usability Report – Christmas Toys – Basket Process

With Christmas fast approaching, we wanted to focus our next usability report on buying toys as presents. We listed out 20 top retailers who sell toys online, from large high street stores to specialist online retailers. Then we reviewed each…

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12 tips for hosting usability testing sessions at your office

If you want an easy life, let your usability testing agency host the usability sessions at their labs. They’ll organise everything, so you just need to turn up when you want, munch on some biscuits, and drink too much coffee….

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Usability Report – Women’s Fashion Product Pages

We carried out a heuristic evaluation of leading women’s fashion retail websites, to rank them in terms of usability. We judged 30 product pages to see how they compared against our 66 point usability scoring system.

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Download our Usability Report – Women’s Fashion Product Pages

We carried out a heuristic evaluation of leading women’s fashion retail websites, to rank them in terms of usability. We judged 30 product pages to see how they compared against our 66 point usability scoring system. If you would like…

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9 questions to ask your usability testing supplier

Choosing a supplier you like and trust can take a lot of time and effort. Especially when a lot of potential suppliers all seem to say the same things. With the wealth of UX agencies in the digital industry, it…

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How Fat Face increased ecommerce sales by 39%

Fat Face have recently hit the headlines declaring a 39% increase in ecommerce sales, following the relaunch of their website. We were intrigued to find out what had changed to trigger such an increase in sales, so we carried out…

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