Category Archive for "Usability Reviews"

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The new BBC News App – good or bad user experience?

oli

Last Wednesday saw the launch of the new BBC News App for mobile devices and tablets. The BBC promised it will be a “great experience”, however the reviews in the App store are less than positive with an average rating…

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How to improve your ecommerce basket – usability insights from top 20 retailers

Learn how to improve your basket with our comprehensive user experience review of the top 20 ecommerce sites this Christmas.

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Download our Usability Report – Christmas Toys – Basket Process

With Christmas fast approaching, we wanted to focus our next usability report on buying toys as presents. We listed out 20 top retailers who sell toys online, from large high street stores to specialist online retailers. Then we reviewed each…

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Usability Report – Women’s Fashion Product Pages

We carried out a heuristic evaluation of leading women’s fashion retail websites, to rank them in terms of usability. We judged 30 product pages to see how they compared against our 66 point usability scoring system.

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Download our Usability Report – Women’s Fashion Product Pages

We carried out a heuristic evaluation of leading women’s fashion retail websites, to rank them in terms of usability. We judged 30 product pages to see how they compared against our 66 point usability scoring system. If you would like…

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How Fat Face increased ecommerce sales by 39%

Fat Face have recently hit the headlines declaring a 39% increase in ecommerce sales, following the relaunch of their website. We were intrigued to find out what had changed to trigger such an increase in sales, so we carried out…

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5 ways to increase online donations – Free eBook

We have put together a free ebook to help non-profit organisations increase online donations. Having spent over 100 hours studying users performing usability tests on non-profit websites, we have a wealth of useful insights to share. This guide outlines small…

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The 6 ways AO.com improved online conversions

Appliances Online, or AO.com, as they are now known, have recently listed their shares on the London Stock Exchange and reached a staggering company value of almost £1.6bn.     How has this business, that was virtually unheard of a…

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21 things we like about the new M&S website

damian

We noticed yesterday that the new Marks & Spencer website redesign went live. Here’s a quick summary of the changes we felt were most interesting. More research would be needed for us to give a thorough UX opinion but our first thoughts…

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How to turn social media engagement into ecommerce sales

jenny

We often receive requests from companies in need of UX advice, and thought this would be relevant to share with our readers. The founder of Isabel and I, a relatively new Australian clothing brand, got in touch asking how to…

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