Category Archive for "Designing for Users"


Mobilegeddon – 4 UX Questions you must answer before rolling out a new mobile site

  If you work in digital I think it’s a safe bet that you will attend a meeting or have a conversation about ‘Mobilegeddon’ in the next couple of weeks. So while everyone is enthusiastically arguing their point of view,…

Read More

Healthcare UX: which areas need the biggest experience re-vamp?

  It’s 8am on a dreary Monday morning and you need to book a doctor’s appointment; that shouldn’t be too difficult, right? In a bid to generate ideas for a healthcare UX research and innovation project, it became clear that…

Read More

User Testing – from curiosity to luxury to necessity

I read an article the other day about a guy called Frederic Tudor who after travelling to West Indies, saw the great opportunity to fill a gap in the market. For years living in New England, enjoying the benefits of…

Read More

5 questions to make you a great UX leader


  Do you lead a team of designers, developers, or UXers? Would you like to know how effective your leadership is and how to be even better? Find out if your team are as focused on users as you think they…

Read More

Microsoft’s HoloLens – the exciting future of user experience design

You’re going to be seeing a lot of talk about Holograms from now on. That holodeck from Star Trek is finally here and is part of Microsoft’s Windows 10 release. And there is a lot of excitement about it on…

Read More

The beginning of the end for the Hamburger icon?

In a very short space of time the Hamburger menu became a convention for mobile navigation. But it was a convention that didn’t have the support of many of the UX community and the signs suggest that it’s time may…

Read More

12 tips for hosting usability testing sessions at your office

If you want an easy life, let your usability testing agency host the usability sessions at their labs. They’ll organise everything, so you just need to turn up when you want, munch on some biscuits, and drink too much coffee….

Read More

9 questions to ask your usability testing supplier

Choosing a supplier you like and trust can take a lot of time and effort. Especially when a lot of potential suppliers all seem to say the same things. With the wealth of UX agencies in the digital industry, it…

Read More

How Fat Face increased ecommerce sales by 39%

Fat Face have recently hit the headlines declaring a 39% increase in ecommerce sales, following the relaunch of their website. We were intrigued to find out what had changed to trigger such an increase in sales, so we carried out…

Read More

5 ways to increase online donations – Free eBook

We have put together a free ebook to help non-profit organisations increase online donations. Having spent over 100 hours studying users performing usability tests on non-profit websites, we have a wealth of useful insights to share. This guide outlines small…

Read More