Archive for September, 2011

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Ergonomics and designing for physical height

sam

Design shouldn’t be an afterthought especially not in a building. Earlier in the year Ali wrote a funny and interesting article about his ‘bugbears’ (a word I had never heard of before I read the article), but it got me…

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The difference between marketing profiles and user profiles

sam

At University we always designed for the ‘target audience’, broadly meaning; the people who would use the product/website etc. Sounds simple and straightforward enough, and yet I always struggled with it, but never understood why.   So, what does a…

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Three Usability Testing Tips from a Rookie

Having participated in several usability tests – as an observer only – you would think I’d be more prepared for when the guys turned around and told me what my next challenge would be; to carry out a usability test…

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